The CFO sees Agache. Sales sees LVMH. Who is the real customer? Read the Analysis

Germain Bourgeois

Founder and CEO of Delpha

Explore all posts written by Germain Bourgeois

CRM DATA QUALITY SALES

Stop Trusting Company Names: The Guide to B2B Identity Resolution

In the world of B2B data, the “Company Name” is a liar. For decades, CRM managers have relied on company nam...

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#DEV_GUIDE

The Ultimate Guide to Salesforce Account Hierarchies

What is a Salesforce Ultimate Parent? In Salesforce, an Ultimate Parent is the top-level account in a hierarchy that tie...

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REVENUE GROWTH SALES SALES EFFICIENCY SALESFORCE

Account Hierarchy Strategy: Solving the Finance vs. Sales Conflict

The Conflict: Legal Entity vs. Buying Group In the modern enterprise, the definition of a “customer” is frac...

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SALESFORCE

Salesforce just spent $8B on Informatica – Here’s Why That’s Great News

Salesforce Acquires Informatica for $8 Billion On May 27, 2025, Salesforce announced a definitive agreement to acquire I...

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PRESS RELEASE

Delpha Raises $2M Seed Round to Fuel the Future of Trusted AI with First Autonomous Data Quality Agent

New York, June the 2nd, 2025 – Delpha, the pioneering startup behind the first autonomous AI agent dedicated to commer...

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DATA QUALITY SALESFORCE

AgentForce: Elevating AI Performance through Superior Data Quality

In today’s competitive digital landscape, AI-powered CRM solutions like Salesforce’s AgentForce are transforming bus...

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